Geoweaver Launch Video

The Disruption Society collaborated with Geoweaver and the Earth Science Information Partners (ESIP) to create a launch video introducing Geoweaver, an open-source platform designed to simplify complex scientific workflows. The video aimed to encourage adoption by researchers and research institutions.

Challenges:
Developing a brand identity from scratch involved extensive research and creative exploration to align with Geoweaver’s mission and appeal to its target audience. Creating a visual narrative that effectively conveyed the platform’s capabilities was also a key challenge.

Outcome:
The launch video successfully introduced Geoweaver to the research community, with newly developed brand elements influencing the platform’s design and boosting its market presence.

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Client: Geoweaver via ESIP
Agency: The Disruption Society
Creative Direction: Alex Johnson
Design: Alex Johnson
Animation: Alex Johnson
Script: Alex Johnson
VO: Isaac Shamam