WHO World Immunization Week 2022

We collaborated with the World Health Organization (WHO) on their global campaign #LongLifeForAll, animating graphics and text for one hero video and nine social media videos. These videos were localized into five languages (Arabic, Chinese, French, Spanish, and Russian) to ensure the campaign reached a global audience.

Challenges:
Adapting the content for a global audience while maintaining cultural sensitivity and clarity across multiple languages was challenging. Ensuring the messaging aligned with WHO’s health goals within a tight timeline required efficient collaboration.

Outcome:
The campaign successfully communicated WHO’s message of health and longevity worldwide, increasing awareness and engagement across regions. The localized videos resonated with audiences, furthering WHO’s global health objectives and promoting well-being.

Client: World Health Organization
Agency: Supermade
Animation Studio: The Disruption Society
Creative Direction: Peter Quinn
Editing: Rachel Dwiggins
Animation & VFX: Alex Johnson